Tuesday, August 25, 2009

Funds for Secretary Puno Infomercial not from the Department

The issue about the infomercials and advertisements from many government officials and departments is heating up, and this has led one senator to call for an inquiry regarding the nature of the intent and funding of these advertisements. And with the election season fast approaching, the clamor coming from legislators and the public for explanation is really understandable. And one cabinet official that is subject to these questions is Secretary Ronnie Puno.

There are some quarters questioning the source of funding of the advertisements that show the secretary talking about the projects and the programs of the department. They are all asking- are these infomercials funded by the department, and are these infomercials made in order to prop up the image and the candidacy of the secretary?

The answer is no- based on a press release coming from the office of the secretary; the government did not spend a single centavo for the production and for the release of the said infomercials showing Secretary Puno touting the projects and programs of the department. This information, that there was no public fund involved was shared by DILG assistant secretary Brian Yamsuan to the press and the public. The undersecretary added that the funds that were used for the production and the release of the commercials came from a newly-formed organization with the intent of helping Secretary Puno. This new organization is called Friends of Ronnie or FOR and the main intent of this new organization is to air a series of infomercials that will showcase the many programs and projects of the department. There are at least two DILG commercials that are regularly seen on national TV. The first one focuses on the establishment of the Women and Children Desk and the other commercial focuses on the program of the department to add 3000 new police officers to the force every year. The undersecretary also reiterated the fact that the secretary did not receive any funds that can be used to finance these advertisements. The new group of Puno supporters called FOR was launched August 7 and counts a number of well-known personalities from business.

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